SixtyNinety features in Britain’s Next Top Model

SixtyNinety features in Britain’s Next Top Model

SixtyNinety features in episode 8 of Britain’s Next Top Model, on Lifetime on Thursday 7 December, 9pm. When two fierce Brazilian model best friends joined forces with a female angel investor in January 2017, SixtyNinety Brazilian swimwear and active wear was born. SixtyNinety features in Britain’s Next Top Model

SixtyNinety is a brand designed by women for women. With a social conscious using the first biodegradable yarn in the world Made of Fluity CO2 Free, the swimwear is smartly eco-friendly and sizzling sexy. The Amni Soul fabric and hot designs became an instant hit with influencers such as Arizona Muse, Millie Mackintosh and Lily Fortescue. The fact that SixtyNinety has been flooded with sales calls and requests from influencers, bloggers, fashion editors and celebrity stylists challenges the perception of making a brand cool whilst staying kind to nature.
With bikinis named after delicious drinks you might order on a beach this summer like the Caipirinha, Mojito and Margarita as well as fitness items named after popular young female celebrities like Cara, Gigi and Kendall, SixtyNinety is creating a viral branding campaign which will make global social media influencers want to get their hands on a SixtyNinety item and tag their next selfie.
Inspired by leading female businesswoman Venezuelan Carmen Busquets who co-founded Net-A-Porter with fellow female pioneer Nathalie Massenet, the three female SixtyNinety founders Aline Lima, Daniele Trece and Vanusa Fonseca are also passionate about creating a niche in the lifestyle market for a growing female audience of affordable fashion consumers.
Serious about creating a brand which praises the healthy female physique, the name SixtyNinety was inspired by the classic myth of 60-90cm as a woman’s ideal body measurements. Together, the partners want to bypass this limit and challenge the idea of beauty. How’s that for female empowerment?

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